Product Development
Three engagement models
Commissioned Build
Founder venture build
AIMRPx-owned product
● Products from Vertical 2 IP or recurring client needs
● AIMRPx builds, standardises and sells or licenses directly
● Best for: proven problems seen across many clients
● An existing company asks AIMRPx to build a product
● Paid via build fee (often discounted) + innovation share and/or royalty on sales
● Best for: established firms needing R&D; capacity
● A founder wants to start a company around a product
● AIMRPx builds in exchange for equity + royalty, with a reduced or deferred fee
● Best for: domain founders with distribution but no engineering team
**Exact percentages should be set per deal and benchmarked with legal and valuation advice; the matrix fixes the logic, not the numbers. Write your text here...
Deal Structuring Principle
Development lifecycle
